Studies show Reputation Marketing a good business investment
The internet offers more and more studies that show Reputation Marketing is a good business investment. In this particular study, US economists found that when a restaurant rating improved by just a half a star it was very much more like to be full at peak dining times. The study goes on to say that with just this slight one half star improvement in rating can increase a restaurant’s business during peak dining hours by 19%.
Imagine what that would do to your bottom like to have a 19% increase in business. That is a substantial increase, and when you consider the cost to increase a star rating by a half a star that is a very good use of your advertising and promotion dollars.
If you would like to read more about the study go here. bit.ly/1mzvMwO
Miles Anderson at BrightLoca.coml puts the importance of online reviews – Reputation Marketing in perspective. His study shows 72% of buyers trust reviews as much as personal recommendations.
Here is another eye opener. Nielsen, one of the Top Rated companies, when it comes to advertising data, did a survey. It asked what forms of advertising do you trust. well Nielsen found 92% of the people trust recommendations from people they know. And listen to this. The next most trusted form of advertising, was online reviews. 70% of the people trusted them. That is a big number. People trust online reviews more than radio, TV, and newspaper articles. Here is a screen shot from The Nielsen Report
Question Nielsen asked: To what extent do you trust the following forms of advertising.
Nielsen Study – Trusted Advertising Forms
What is Reputation Marketing
Positioning your company as the market leader in front of thousands of buyers with a 5 Star Reputation.
You need to establish a 5 Star Reputation before you waste all that money trying to get to the top of google. Why get to the top of google if your bad reviews drive your customers to your competition. Get the 5 star reviews then get the position.
Web Marketingville Online Reputation Marketing Strategy
Checklist
1. Know your reputation online. Do you know what your customers are saying about you? Our customers do. With our proprietary system, our customers know within minutes what their internet reputation is. All you have to do is put in your phone number and our system will tell you what your online reputation is.
Go to www.YourReputationReview.com. We offer a No Cost $247.00 Reputation Report. You will learn first hand what your customers are saying about your business
2. Develop your online reputation. We have certain proprietary systems that help your reputation grow to a 5 Star reputation online.
3. Market that reputation. We leverage the power of your reputation to get it out in the marketplace.
4. Manage that reputation. Once you achieve a 5 Star Reputation, you want to work at keeping that reputation. You are just one customer away from a bad reputation.
5. Create an online reputation marketing culture. Its not enough to just fix things. We want to be Pro Active inside your business to make sure everyone in your business is on the same page. All must be motivated to do a great job for your customers. You want your employees to give your customers a first class experience. With that you get 5 Star Reviews and keep your 5 Star Reputation going.
Want to learn more about Online Reputation Marketing visit our Contact Us page. Tell us about your business.
Contact us and Tell us you want a 5 Star Reputation for your business
Web Marketingville Works!
Topic: Reputation Marketing
Leave a Reply